New Business Development

In partnership with NETZSCH, we successfully developed LabV, a joint venture and pioneering lab data platform, with the first recurring revenue (ARR) business model for NETZSCH. Our strategic efforts in building this venture included:

• Market Research & Strategy: Conducting market analysis to identify key opportunities, customers, and cooperation partners.
• Venture Conceptualization: Collaborating with NETZSCH to conceptualize and design the LabV platform, ensuring it meets the needs of modern testing laboratories.
• Technology Integration: Implementing cutting-edge digital data acquisition and real-time analysis technologies to enhance the platform’s capabilities.
• Product Development & Testing: Overseeing the development process, including testing phases to ensure the platform's efficiency and reliability.
• Go-to-Market Planning: Creating detailed roadmaps and strategic plans for the successful market launch and adoption of LabV.
• Sales & Customer Acquisition: Developing and executing effective sales strategies, generating leads, acquiring pilot customers, and transforming them into ARR contracts to ensure sustained growth.

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We partnered with Meraxis to revolutionize the polymer distribution industry by developing an end-to-end material commerce platform. Our strategic efforts included:

• Market Analysis: Conducting comprehensive market research to understand the specific needs and pain points of Meraxis customers in the polymer industry.
• Platform Development: Designing and implementing a robust digital platform that integrates data-based material selection with digital sales, catering to both prime and recycled polymer products.
• Transparency & Efficiency: Enhancing transparency in the supply chain and creating efficient sales processes to streamline operations for Meraxis and its customers.
• Sustainability Focus: Incorporating sustainable practices into the platform, supporting the circular economy by promoting the use of recycled materials.

We supported VOSS Automotive in establishing a new innovation unit aimed at enhancing its competitiveness in future growth and innovation fields beyond its core business. Key tasks included:
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• Building, aligning, and implementing a new innovation unit to explore growth areas outside of VOSS Automotive's core business.
• Strategically positioning a new unit in Aachen, Germany, to complement the company’s existing core operations.
• Identifying and creatively developing new innovation projects addressing future challenges in application areas such as life sciences, construction, and manufacturing.
• Creating an attractive organization to recruit and integrate new talent into various development projects.
• Executing development projects to validate ideas early, in terms of technology, market potential, and business models.
• Spinning off successful units to position them as independent entities in the market.

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Key Benefits:

• An independent organization focused on executing disruptive innovations outside VOSS Automotive’s core operations.
• Early testing and validation of innovations, ensuring market readiness.
• Creation of new growth projects to secure the future of VOSS Automotive in emerging industries.

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In collaboration with MESS, we developed the Industry 4.0 Demo Factory, a cutting-edge facility recognized as a lighthouse project by the World Economic Forum. Our strategic initiatives enabled the creation of a premier capability-building center, driving modernization and growth in the Turkish industry:

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• Digital Transformation Expertise: Providing in-depth insights into digital transformation and its potential for new business opportunities.
• Capability Building in Industry 4.0 & AI: Enhancing skills and knowledge in advanced technologies, preparing the workforce for the future of manufacturing.
• Advanced Technology Integration: Implementing leading Industry 4.0 technologies to boost operational efficiency and improve traceability.
• Comprehensive Deployment: Designing detailed roadmaps and actionable plans to ensure seamless and effective implementation.

Through our collaboration, MESS now operates a leading training facility, annually enhancing the skills of thousands of employees, reducing quality costs, and fostering growth in a globally competitive environment.